Our Approach to Investing

We advise our clients on creating a goals-based investment plan, a custom-designed investment portfolio, and the careful monitoring of their portfolio’s performance against their wealth plan goals. This three step process is the cornerstone of our goals-based investing.

Our three-step investment management process

Step 1: Establish a goals-based investment plan.

Step 2: Create a custom designed portfolio.

Step 3: Monitor investment portfolio performance and recommend any changes.

Investment philosophy

An investment philosophy is a clear definition of what one believes as an investor and of what principles underlie their investment process. It provides a model for making consistent and disciplined investment decisions. Having a well-defined, time-tested investment philosophy is essential to achieve attractive long-term results.

We invest the majority of our client’s assets with registered third-party portfolio managers who, like us, have an ownership mentality combined with a well-defined and disciplined investment process. We may also select similarly diversified investments or individual securities that meet our selection standards. We believe this combination creates the best foundation for attractive long-term rates of return, helping our clients meet their wealth management objectives.

Fund manager selection

Our fund manager review process seeks to identify managers that incorporate the following principles:

  • Timeless approach
  • Valuation-based
  • Ownership mentality
  • Risk management
  • Approach to volatility
  • Investor-friendly practices

Fund manager selection process

We identity and choose exceptional managers by garnering a deep understanding of their investment process and how they implement it. On behalf of our clients, we take the following steps before we choose a manager:

  • Review written materials.
  • Assess performance attribution.
  • Evaluate investment decisions. 
  • Interview portfolio managers. 
  • Review the history of fund shareholder practices.

After a manager has been thoroughly vetted by our deep analytical process, we determine if their investment approach and organizational practices have translated into attractive performance. We do this by:

  • Reviewing historical performance to verify if the manager has produced attractive rates of return over full market cycles.
  • Reviewing how the portfolio has behaved in both good and bad market conditions.
  • Determining the main drivers of historical outperformance and underperformance (e.g., asset allocation vs. security selection, skill vs. luck).
  • Considering potential risks that are specific to the fund’s current holdings or strategy.
  • Looking for material changes to the fund’s holdings or strategy that may cause future performance to differ markedly from the fund’s historical behavior.